嗨~我是思睿
Hey! I'm Iris
I'm a strategic marketer and creative problem-solver who's been obsessed with design since day one. I'sve got passion for building brands that resonate and systems that feel frictionless. Currently pursuing a Bachelor of Commerce at Queen's University, Canada.
I'm fond of photography, UX/UI design, and context engineering. I've traveled to 26 countries, and can hold a conversation with anyone in Mandarin Chinese.
I thrive on turning vague ideas into compelling visuals, whether through slide-driven presentations, brand guidelines, or content that drives engagement. Above all, I'sm a sucker for telling story of innovative, impactful projects, and I'sm hooked on any way to improve my efficiency.

行业
What I do
Integrated Marketing
Orchestrating cohesive campaigns across digital and traditional channels. From AI-assisted A/B testing to content calendars that reduced turnaround time by 80%, I build systems that scale impact.
Marketing Strategy
Data-driven planning meets creative execution. I've led strategic market analysis to grow social followings to 3,000+, increase event turnout by 150%, and ship content averaging 10,000 views.
Branding
Building visual identities that last. From brand governance frameworks to reusable asset templates, I ensure consistency while enabling teams to move fast. Expert in Figma, Adobe Creative Suite, and design systems.
Graphic Design
Slide-driven storytelling and executive-ready deliverables. My work in PowerPoint and design tools has directly supported strategic decisions, praised for strong visual communication and presentation polish.
项目
My projects
Brand Guidelines
Complete visual identity system for a campus organization
Strategy Pitch Deck
Executive presentation featuring strategic recommendations and insights
GM Marketing Campaign
Pitch presentation for General Motors 2026 compact SUV lineup marketing campaign
Event Materials
End-to-end branding for professional networking events
Social Media Content
Reels and graphics that drove 10,000+ average views
Logofolio
Collection of logos and brand marks developed over the years
合作
Let's Collaborate
I love to collaborate on new brands and projects. If you have a winning idea, reach out!

