嗨~我是思睿

Hey! I'm Iris

I'm a strategic marketer and creative problem-solver who's been obsessed with design since day one. I'sve got passion for building brands that resonate and systems that feel frictionless. Currently pursuing a Bachelor of Commerce at Queen's University, Canada.

I'm fond of photography, UX/UI design, and context engineering. I've traveled to 26 countries, and can hold a conversation with anyone in Mandarin Chinese.

I thrive on turning vague ideas into compelling visuals, whether through slide-driven presentations, brand guidelines, or content that drives engagement. Above all, I'sm a sucker for telling story of innovative, impactful projects, and I'sm hooked on any way to improve my efficiency.

Iris Xie

行业

What I do

Integrated Marketing

Orchestrating cohesive campaigns across digital and traditional channels. From AI-assisted A/B testing to content calendars that reduced turnaround time by 80%, I build systems that scale impact.

Marketing Strategy

Data-driven planning meets creative execution. I've led strategic market analysis to grow social followings to 3,000+, increase event turnout by 150%, and ship content averaging 10,000 views.

Branding

Building visual identities that last. From brand governance frameworks to reusable asset templates, I ensure consistency while enabling teams to move fast. Expert in Figma, Adobe Creative Suite, and design systems.

Graphic Design

Slide-driven storytelling and executive-ready deliverables. My work in PowerPoint and design tools has directly supported strategic decisions, praised for strong visual communication and presentation polish.

项目

My projects

Brand Guidelines

Complete visual identity system for a campus organization

Strategy Pitch Deck

Executive presentation featuring strategic recommendations and insights

GM Marketing Campaign

Pitch presentation for General Motors 2026 compact SUV lineup marketing campaign

Event Materials

End-to-end branding for professional networking events

Social Media Content

Reels and graphics that drove 10,000+ average views

Logofolio

Collection of logos and brand marks developed over the years

合作

Let's Collaborate

I love to collaborate on new brands and projects. If you have a winning idea, reach out!